REX-PED / Reklamy / Polygraf · Prague, Czechia · marketing agencies, print buyers, brand managers, signage purchasers and packaging procurement teams
For advertising agencies, printing and pre-press buyers, packaging converters, signage and POS producers, brand managers, promotional-product distributors and the procurement teams that travel to Prague for the REX-PED, Reklamy and Polygraf trade-fair cluster — stand and demo apparel, fast-handout sample-pack giveaways, qualified-lead capture gifts, and VIP, press and visiting EU delegation kits, priced in CZK on the master invoice with an optional EUR reference quote for EU visiting delegations, coordinated end-to-end around the trade-fair calendar and the named receiving address in Prague or at the host venue.
Prague sits at the meeting point of the Central European advertising, print, packaging and signage trade, and the REX-PED / Reklamy / Polygraf cluster is the moment when Czech agencies, converters, brand teams, signage producers and promotional-product distributors converge on the city for a few days of stand conversations, scheduled buyer meetings, technical press briefings and cross-border delegations from neighbouring markets. For participating teams the issue is rarely whether to bring merch at all — it is whether the merch that lands at the stand matches the split between fast-handout visitors moving between the halls, qualified buyer meetings that produce the post-fair pipeline, and the named delegations that the team has invited in advance. The same applies to visiting marketing-services and packaging buyers bringing a press pack or a delegation kit for the after-hours programme.
A typical brief that lands on our desk for the REX-PED / Reklamy / Polygraf cluster combines stand and demo apparel sized for the team rotating between the stand, the demo zone and the aisles — breathable polos and tees for the floor team, light layers and jackets for the delegation leads walking between halls in late-winter Prague weather, branded aprons for the printing-demonstration zones and signage-assembly benches, and caps and beanies for the outdoor zones — with a fast-handout sample-pack stack for the open visitor audience: recycled-cotton tote bags sized to carry printed samples and A4 catalogues, A6 notebooks and pens for brief hand-outs, branded metal bottles and ceramic mugs sized for studio visitors, colour-proofer reference cards and Pantone-style fan decks for the printing-and-pre-press visitors, and printed POS mock-ups and signage swatches for the retail and trade marketing teams that walk the halls. The qualified-lead kit sits on top of that: engraved stainless and bamboo desk sets, premium notebooks with pen sets, sealed packaging that respects the agency's brand book, and named cards for the brand managers, packaging buyers and signage procurement contacts confirmed in advance. The technical press, packaging converter and visiting EU delegation pack usually pulls from the same component library but with the marking, packaging and labelling swapped for the audience.
The REX-PED / Reklamy / Polygraf calendar compresses the production cycle. Most participating teams lock the product list, quantities per audience and decoration method five to six weeks before the cluster, with a physical or production-grade sample approved three to four weeks before the load-in to avoid a marking slip that costs a reprint and a stand slot. For recurring items — recycled tote bags, plain polos, plain stainless bottles, A6 notebooks — we hold reserved stock in the Prague and Brno production hubs that can be produced and delivered in seven to ten working days; for items with bespoke marking (agency wordmark, brand logo, packaging-spec mark, edition stamp) the window stretches to ten to fourteen working days. The receiving address is usually a named PVA EXPO PRAHA stand number with a fallback at a Prague hotel concierge or a meeting room a short ride from Letňany, confirmed in writing a week before the load-in. The coordinator's responsibility ends when the cartons are handed over to the named receiver under the confirmed receiving conditions; storage, replenishment, on-site distribution and reverse logistics are planned in the brief but executed by the buyer's team or its contracted parties.
Breathable polos and tees for the floor and demo teams, light layers and jackets for the delegation leads walking between halls in late-winter Prague weather, branded aprons for the printing-demonstration zones and signage-assembly benches, and caps and beanies for the outdoor zones and the loading-bay teams.
Recycled-cotton tote bags sized to carry printed samples and A4 catalogues, A6 notebooks and pens for brief hand-outs, branded metal bottles and ceramic mugs for studio visitors, colour-proofer reference cards for the printing-and-pre-press audience, and printed POS mock-ups and signage swatches for the retail and trade marketing teams.
Engraved stainless and bamboo desk sets, premium notebooks with pen sets, sealed packaging that respects the agency's brand book, named cards for brand managers, packaging buyers and signage procurement contacts confirmed in advance, and portable USB-C sets for technical press covering the cluster.
Numbered sets for visiting EU delegation guests and association officials, neutral packaging with personalised cards for trade-fair officials and conference speakers, and press-room kits with portable chargers, earphones and recycled-paper notebooks for technical media covering the cluster programme.
The REX-PED / Reklamy / Polygraf cycle rewards a tight production timeline. Most participating teams lock the product list, quantities per audience and decoration method (embroidery for apparel, laser engraving for stainless desk sets and bottles, screen print or pad print for tote bags and signage swatches, foil stamp for premium notebooks, debossing for leather-style mock-ups) five to six weeks before the cluster, with a physical or production-grade sample approved three to four weeks before to avoid a marking slip that costs a reprint and a stand slot. For recurring items — recycled tote bags, plain polos, stainless bottles, A6 notebooks, plain aprons — we hold reserved stock in the Prague and Brno production hubs that can be produced and delivered in seven to ten working days; for items with bespoke marking (agency wordmark, brand logo, packaging-spec mark, edition stamp) the window stretches to ten to fourteen working days. For VIP sets and gift boxes we recommend closing the order four to five weeks before so the team can present a physical prototype to the brief owner, validate packaging, engraving and the personalised card, and confirm the receiving address in writing.
CZK is the working currency on the master invoice. For participating teams with a Czech legal entity the invoice carries CZK and is reconciled against the buyer's local procurement policy; for EU visiting delegations (Slovak, Polish, German, Austrian and other Central European marketing-services buyers) the coordinator issues a master invoice in CZK and offers an EUR reference quote so the buyer's regional procurement office can reconcile against its own ledger. Cross-border lines for delegations arriving with kit from Vienna, Bratislava, Berlin or Warsaw typically transit through Prague Václav Havel Airport, the D1/D8/D11 motorway corridor, or via the Petrovice and Rozvadov land borders; the coordinator records the supplier country, the import timeline, the customs treatment under the Czech and EU regulatory framework, and the documentation required for the destination. The buyer or its qualified adviser handles the customs paperwork; the coordinator does not draft the customs forms. Intra-EU shipments move freely under the EU single-market framework; non-EU kits arriving for a visiting delegation are routed through the coordinator's contract logistics partner with the import paperwork handled by the buyer's freight forwarder.
The receiving address is confirmed in the brief review and re-confirmed in writing a week before the load-in. For teams delivering to PVA EXPO PRAHA the named receiver, the load-in window, the dock access and the stand number are checked against the organiser's published exhibitor manual. For visiting delegations receiving at a Prague hotel concierge or at a meeting room near Letňany, the named receiver and the backup address are recorded in the brief. The agreed receiving window is the only constraint the coordinator works against — late-arriving vans, dock closures and unscheduled freight surges at the host venue are documented for the brief but remain the buyer's responsibility to absorb. Emergency restock from the Prague production hub can be arranged with a confirmed receiving window at the named address and a brief signed off in writing by the brief owner.
The REX-PED / Reklamy / Polygraf cluster is the annual Czech trade-fair grouping covering advertising, printing and packaging, scheduled in the Prague marketing-services calendar. The organiser publishes the exact opening days, build-up hours, hall addresses for each of the three fairs and the breakdown window on the official programme a few weeks before the cluster; this page uses that reference for every shipment that cannot tolerate a date slip. The host venue is typically PVA EXPO PRAHA in Prague 9 — Letňany, with the precise hall and stand-numbering scheme confirmed by the buyer from the official REX-PED programme.
Yes, after the buyer confirms the current receiving address, the permitted load-in window, the named receiver and the dock access at the hall. Many participating teams split the shipment between the stand and a named concierge at a central Prague hotel who can sign for the qualified-lead kits and the press packs, with a documented fallback to the buyer's backup warehouse.
The master invoice is issued in CZK. For EU visiting delegations with a Slovak, Polish, German, Austrian or other Central European procurement office, the coordinator adds an EUR reference quote so the regional procurement office can reconcile against its own ledger. Intra-EU shipments move freely under the EU single-market framework; non-EU kits for a visiting delegation are routed through the coordinator's contract logistics partner with the import paperwork handled by the buyer's freight forwarder.
No. Corp-Merch is an independent external supplier that helps participating exhibitors, visiting delegations, technical press and VIP guests prepare their own merch for the REX-PED / Reklamy / Polygraf cluster. Corp-Merch does not organise, sponsor or represent the trade-fair organisers, the host venue or any participating exhibitor.
Corp-Merch is an independent external supplier for agencies, converters, brand teams and visiting delegations participating in the REX-PED / Reklamy / Polygraf cluster. This page helps those teams prepare their own merch for the trade fair; it does not represent the trade-fair organisers, PVA EXPO PRAHA, the participating exhibitors or any sector association. Mention of PVA EXPO PRAHA is editorial context only and does not imply endorsement, partnership or any affiliated-supplier role with the venue or with the trade-fair organisers. The brief, quantities, decoration method and receiving address remain the responsibility of the participating team; coordination, production and dispatch follow the brief signed off in writing by the brief owner.
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