How-to

How to distribute merch across cities

Guide to distributing branded merch to branches in Praha, Brno, Ostrava, Plzeň, Liberec, Olomouc and others — packaging, labels, couriers.

Category overview

We offer a wide range of branded merch in this category:

  • distribution
  • multiple cities
  • branches
  • Praha
  • Brno
  • Ostrava

Česko a EU kontext

Czech and EU context. Standard VAT 21% applies to merch in Česko — 12% for selected services, 0% for exports outside the EU. From January 2025 mandatory e-faktura (ISDOC) for all B2B transactions — full integration with client financial systems (SAP, Pohoda, Money S3, ABRA). Czech remains default on invoices and labels. ÚOOÚ requires GDPR + Personal Data Protection Act 101/2000 Coll. compliance. GOTS, GRS, FSC, OEKO-TEX Standard 100, EU Ecolabel honoured across the EU. distribution, multiple cities, branches categories fall under these regulations.

Cenotvorba a rámce

Pricing and financial framework. We quote in CZK or EUR with 21% VAT. For enterprise clients framework agreements with volume discounts — from 5% at CZK 100,000 annually to 15% at CZK 1,000,000 annually. Proforma invoice 50% deposit + 50% before dispatch for new clients; payment terms 14-30 days for recurring B2B. SEPA bank transfers, payment cards via Stripe. Invoices in ISDOC format from January 2025 mandatory. For distribution, multiple cities, branches categories the standard price tiers apply — 250-1,250 CZK net per piece for basic products, 1,250-5,000 CZK net for premium gifts.

Dodací lhůty

Lead time. Standard cycle for distribution, multiple cities, branches — 5-8 working days. For extensive personalisation — 10-15 working days. For Asia imports — 8-12 weeks. During autumn season and pre-Christmas period timelines extend by 1-2 weeks. 10% warehouse buffer for recurring B2B clients.

Sezónní plánování

Seasonal planning. Česko has strong B2B merch seasons — January-February, April-May (Easter, Mother’s Day), June, September (back-to-school, trade shows), October-November, December (Christmas, Black Friday). Onboarding programs launched in January and September. For distribution, multiple cities, branches synchronise campaign calendar 6-8 weeks ahead.

Doprava a logistika

Shipping and logistics. Central warehouse Praha (Hostivař). Shipping via Česká pošta (Balík), PPL, Zásilkovna, GLS Česko, DHL Česko, DPD Česko, UPS Česko, FedEx. Delivery in Česko 24-48h, in EU 3-5 days, outside EU 5-10 days. Multi-address delivery to Praha, Brno, Ostrava, Plzeň, Liberec, Olomouc, České Budějovice, Hradec Králové.

What it is

Category distribution is among the most frequently ordered in Czech B2B merch. distribution in the branded version combines functionality, brand aesthetics and durability — each piece passes AQL.

For B2B clients in Česko we offer distribution in variants matched to the brief. distribution is available from the local Praha warehouse.

Czech and European brands in the distribution category offer different quality tiers. Each project in distribution goes through digital proofing and a physical sample.

distribution is central to the distribution category — Corp-Merch delivers tens of thousands of pieces annually for B2B clients in Česko. multiple cities in branded version is a standard element of onboarding and loyalty programs in Praha.

branches with client logo works in seasonal campaigns — 5-8 week lead time. Praha is available in Pantone variants, with certificates and premium packaging.

Brno accompanies Corp-Merch clients from brief to delivery with dedicated project owner. Selection of Ostrava in distribution is based on brief, warehouse availability and campaign calendar.

When to order

Standard lead time for distribution is 5-8 working days from the Praha warehouse. Seasonal windows should be reserved early — Black Friday and Christmas require 6-8 weeks.

For distribution with extended supply chains the cycle is 8-12 weeks. Express 24-72 hour turnaround is available for selected distribution products.

The July-August holiday period extends production by 1-2 weeks. For year-end invoicing production must finish by 20 December.

distribution — summer collection available March-August, 8 weeks ahead of first delivery. multiple cities — autumn collection launched August-September, delivery October-November.

branches — limited holiday edition, brief in October, delivery first half of December. Praha — warehouse rotation quarterly; minimum reasonable time 4-6 weeks for distribution.

Brno — spring collection launched January-February with delivery March-April. Calendar of Ostrava is synchronised with customer campaign calendar.

Specification

Quality standards — AQL 1.0-2.5 inspection, AQL 1.0 for electronics, full visual inspection for premium packaging. Packaging — individual protective packaging for electronics, multi-pack for textiles.

Logistics — central warehouse Praha (Hostivař), shipping via Česká pošta, PPL, Zásilkovna, GLS, DHL, DPD, UPS, FedEx. Documentation — 21% VAT invoice in CZK, CMR, EUR1.

Material certificates — GOTS, GRS, FSC, OEKO-TEX Standard 100. Decoration and colour — Pantone Coated and Uncoated, CMYK with ICC FOGRA39 profiles.

Specification of distribution — Pantone Coated/Uncoated, min. 300 dpi, AI/EPS/SVG. Materials of multiple cities — OEKO-TEX Standard 100, GOTS, GRS certificates.

Decoration of branches — Pantone Aqua, DTF, Madeira Polyneon embroidery — AQL 1.0-2.5. Packaging of Praha — cardboard boxes with paper filling; CS/EN/DE labels.

Logistics of Brno — Praha (Hostivař) warehouse, shipping via Česká pošta / PPL / Zásilkovna / GLS / DHL / DPD / UPS / FedEx. Documentation of Ostrava — 21% VAT invoice in ISDOC format, CMR.

Common mistakes

Brief submitted too late — client comes 2 weeks before an event. Underestimating quantities — re-print costs 40-80% more.

Decoration technique mismatched to material — always proof. Brand book colour mismatch — digital proofing and physical sample.

Seasonal logistics overlooked. Missing certificates required by the end client.

Brief submitted too late for distribution — submit order at least 6 weeks before event. Wrong choice of multiple cities — not all decoration techniques work on every material.

Underestimating volume of branches — order with 10% buffer. Pantone confusion on Praha — Pantone Coated vs Uncoated.

Ignoring certificates on Brno — OEKO-TEX Standard 100 for textiles. Seasonality overlooked for Ostrava — Christmas and Black Friday require 6-8 weeks.

Execution process

Client brief — consultation on product selection, MOQ, decoration techniques. Design preparation — digital design and physical sample.

Approval — client approves sample, Pantone colours and technical specification. Production — manufacturing with AQL control.

Quality control — 5-10% sampling. Packaging and dispatch — boxes with paper filling.

Process for distribution — brief → selection → digital design → physical sample → approval → production → control → delivery. multiple cities starts with brand manual analysis and Pantone colour definition.

For branches we prepare 2-3 design variants for client selection. After approval of Praha we launch production with ongoing AQL control.

Brno goes through 100% visual inspection for premium orders. Dispatch of Ostrava via contracted carriers (Česká pošta / PPL / Zásilkovna / GLS / DHL / DPD / UPS / FedEx).

Case study

Case study: Škoda Auto — 5,000 hoodies for onboarding. Case study: ČEZ — 2,000 thermal tumblers and 3,000 power banks.

Case study: Kofola — 8,000 cotton totes for summer campaign. Case study: Pilsner Urquell — 4,500 premium gift sets.

Case study: Agrofert — 12,000 eco bags and cotton T-shirts. Case study: PPF — 1,500 premium leather card holders.

Case study: Škoda Auto — 5,000 pcs of distribution for onboarding in Mladá Boleslav. Case study: ČEZ — internal program with multiple cities, distributed to 7 branches.

Case study: Kofola — summer campaign with branches, Pantone branding. Case study: Pilsner Urquell — premium gifts with Praha for partners.

Case study: Agrofert — ESG campaign with Brno, GOTS/GRS certificates. Case study: PPF — Ostrava for the board.

Compliance and certificates

OEKO-TEX Standard 100 certificate for all textiles. REACH — no SVHC above 0.1% w/w.

RoHS for electronics — heavy metal limits. GOTS for organic cotton — full traceability.

GRS for recycled polyester — minimum 20% recycled content. FSC for paper and wood.

distribution is supplied with OEKO-TEX Standard 100 certificate (class I or II). REACH compliance for multiple cities — no SVHC above 0.1% w/w.

RoHS for branches in case of electronics. GOTS certification for organic cotton in Praha.

GRS for recycled polyester in Brno — minimum 20% recycled content. 21% VAT invoice for Ostrava — from January 2025 mandatory ISDOC format.

Comparison

Polo shirt vs T-shirt — polo more formal, 30-50% higher price. Hoodie vs fleece — hoodie more casual, fleece warmer.

Soft-shell jacket vs padded jacket — soft-shell for transitional period. Embroidery vs patch — embroidery more durable.

Cotton bag vs recycled polyester bag. Ceramic mug vs thermal tumbler — ceramic better for office coffee.

distribution vs multiple cities — price difference 20-40%; both variants apply in distribution. branches is cheaper, Praha more premium; enterprise clients choose premium.

For distribution: distribution (economy) vs multiple cities (premium). Comparison in distribution — branches for mass campaigns, Praha for executive.

Brno vs Ostrava — 30-50% price difference; premium versions carry certificates.

Lifecycle

Short-term (1-3 months) — seasonal campaigns, events. Medium-term (3-12 months) — onboarding and ambassador programs.

Long-term (1-3 years) — loyalty programs. Continuous improvement — catalogue updated quarterly.

Product lifecycle management — selection, proofing, production, warehousing, distribution. Sustainable lifecycle — recycled materials and certifications (GRS, GOTS, FSC).

Short-term distribution is used in event campaigns — 5-8 week lead time. Medium-term multiple cities powers onboarding programs — quarterly rotation, 10% warehouse buffering.

Long-term branches as part of loyalty programs — framework agreement with 5-15% discounts. Praha in sustainable lifecycle — recycled materials (GRS, GOTS, FSC) and return program.

Brno — continuous improvement: catalogue updated quarterly. Ostrava — after-sales support: claims in 3 working days, re-prints 7-14.

Frequently asked questions

Jaké je minimální objednací množství pro distribution?

Minimální objednávka je 25-50 kusů pro tištěné produkty a 10-20 kusů pro prémiové dárky.

Jak dlouho trvá realizace objednávky na distribution?

Standardní dodací lhůta je 5-8 pracovních dnů pro katalogové produkty ze skladu Praha; 10-15 dní pro personalizované série.

Je distribution certifikován OEKO-TEX?

Ano, veškerý textil a produkty v kontaktu s pokožkou jsou certifikovány OEKO-TEX Standard 100 (třída I nebo II).

Vystavuje Corp-Merch faktury v ISDOC?

Ano, od ledna 2025 všechny faktury pro B2B klienty vystavujeme v ISDOC formátu s integrací na ERP systémy klienta (SAP, Pohoda, Money S3, ABRA).

Jak probíhá dodání distribution v Česku?

Zásilky přes Česká pošta (Balík), PPL, Zásilkovna, GLS Česko, DHL Česko, DPD Česko, UPS Česko nebo FedEx ze skladu Praha; dodání 24-48h v ČR, 3-5 dní v EU.

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Contact us — we will prepare a quote and advise the best configuration.

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